Watson reads your first screen the way they did — cold, fast, ready to leave — and names what fails first. Next week’s version of that buyer is already on their way.
Six tools do the paid work; the seventh — Lestrade — is a free guided interview that never counts. One connection to Claude runs them all. Watson checks, Sherlock digs, Moriarty spies — a detective team for your business.
Paste the words from any web page, email, ad, or post. Watson checks them against the 7 reasons people decide to buy — or don't — and shows you exactly where you're losing readers, quoting your own words back as proof.
You say: "Run Watson on my homepage."
See a real one: the diagnostic that scored a live homepage 2.3/5 →
A full report on what your buyers dream of, fear, and quietly assume. It studies how real buyers talk about problems like yours and reports it back in their words — not guesswork. Plus what makes them buy and a 90-day plan. The same report clients paid $497 for, on demand.
You say: "Sherlock, tell me who my ideal customer really is."
See a real one: the buyer DNA of a concreting business owner →
Point it at any competitor. It reads what their own customers complain about, finds the promises they don't keep, and hands you 3 ways to win those customers over — with ready-to-paste words you can use today.
The villain on your payroll.
You say: "Moriarty, break down my biggest competitor."
Dom's coaching brain, on tap. Stuck on your offer, your headline, what to post, or what to charge? Talk it through with an AI trained on 16 years of Dom's real coaching calls. Direct answers, one next step at a time.
You say: "Virtual Dom, help me price my new offer."
A market & revenue report. It shows how big your market really is, where your future customers are searching for you right now, which channels your rivals are ignoring, and a 90-day plan. Built from live Google search data. (Consultants call this a "TAM analysis" — Total Addressable Market, meaning everyone who could buy from you.)
You say: "Dom, size the market for what I sell."
See a real one: the market report we ran for a production company →
Planning an article for your website? This checks your plan against Google's own quality rules — a real, public rulebook Google uses to grade pages — before you write it — so you know it'll count as high-quality in Google's eyes ahead of time, not after you've published.
You say: "Rate my article plan against Google's rules."
A guided interview that pulls what you already know about your business out of your head — your offer, your customers, the exact words they use — and builds the "case file" the other tools work from. It asks simple questions; you just answer. Never counts against your plan.
The inspector who opens the case.
You say: "Lestrade, interview me about my business."
Already use Claude? You're two minutes from done. New to it? Three steps below — every click shown.
You get a personal access link on the very next page. No waiting, no email back-and-forth.
In Claude's settings there's a section called "Connectors". You paste your link there. That's the whole install — two minutes, click-by-click instructions included.
"Run Watson on my homepage." "Sherlock, tell me who my ideal customer really is." "Dom, size the market for what I sell." Claude does the rest — full reports, in minutes.
"I was shocked how accurate this was. It described our buyers better than we could ourselves. We changed our entire website the next day."
"Dom ran his report and BANG: confirmed. I felt hope and by the end, relief. This is my north star document for everything. And he gave it to me in 5 minutes."
"Hiring Dom to do our content was the best business decision I made in 2024. We saved $60K in ads and our leads went up."
"It's done the heavy lifting. Done what would take hours and an expert to do. The price point is nothing compared to the value. Just spend the money."
"Dom brought a level of clarity to our messaging that we didn't have before. He helped us talk about our business in a way that actually makes sense to buyers."
"The report gave me real confidence. I took the concept to Silicon Valley, got into an accelerator program. Dom's style of care is rare. You feel it in the work."
16+ years studying why buyers say yes or no. The $375K-in-12-days and the $2.2M in extra revenue above are his casework. Virtual Dom is trained on his real coaching calls.
When you run these tools, you're running his method.
Questions? Message Dom on LinkedIn